Davina Gifford

Davina is a UX consultant who recently moved to Melbourne, Australia after 10 years in the UK. For the past 7 years she has worked as a UX consultant on projects for companies such as ASOS, UCAS and Dulux. Previously she was an information professional at SJ Berwin and LG and holds a Masters of Information Management from Queensland University of Technology in Brisbane, Australia.

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Articles by Davina Gifford:


Jinfo Subscription Delivering the Right Employee Experience Through User-Centred Design
Thursday, 10th March 2016

Trying to deliver great internal projects can sometimes be a struggle, requiring a delicate balance of business requirements, user needs and stakeholder engagement. User experience consultant Davina Gifford offers tips to help keep that balance and ensure you can deliver successful projects your fellow employees are happy to use regularly - and that meet all your business goals.


Jinfo Blog Information Architecture Principles: Use in a Library Setting [ABSTRACT]
Tuesday, 3rd November 2009

Information Architect and Librarian aren't interchangeable terms, but Davina Gifford believes the two roles share more similarities than differences. In this article she shares her observations about how drawing on an IA mindset can provide inspiration to librarians in any setting.


Jinfo Subscription Information Architecture Principles: Use in a Library Setting
Tuesday, 3rd November 2009

Information Architect and Librarian aren't interchangeable terms, but Davina Gifford believes the two roles share more similarities than differences. In this article she shares her observations about how drawing on an IA mindset can provide inspiration to librarians in any setting.