Connie Crosby is Principal of Toronto-based Crosby Group Consulting (http://crosbygroup.ca) specialising in information management, knowledge management, social media, and library management. A law librarian by training, Connie is a prolific speaker, teacher and writer in the areas of librarianship, law and social media strategy. She is co-founder of Knowledge Workers Toronto, a knowledge management interest group. She blogs at http://slaw.ca and http://conniecrosby.blogspot.com. She is author of the book Effective Blogging for Libraries, part of the Tech Set series from Neal-Schuman Publishers. Connie can be reached at firstname.lastname@example.org or via Twitter @conniecrosby.
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Articles by Connie Crosby:
CisionPoint: Even Better After All These YearsThursday, 29th November 2012
From 1892 to 2012, Cision has evolved from clipping service to all-in-one PR and communication publishing and relationship management tool. Reviewer Connie Crosby comments on her positive experience with CisionPoint and notes the unique value of partnerships... and of human researchers to improve the data.
Product Review of CisionPoint: Executive SummaryThursday, 29th November 2012
Cision's platform CisionPoint pulls together many of Cision's tools for marketing/communications professionals. It essentially covers all aspects of launching and running a marketing/PR campaign, pulling together many of Cision's offerings in one convenient place. It has a number of sophisticated workflows for those in this area and, for the more robust account level, project spaces that can be used by teams.
CisionPoint: Help and Customer AccountsTuesday, 27th November 2012
In the final section of Connie Crosby's review of media monitoring, distribution and analysis tool, CisionPoint, she puts the help and customer contact areas under the spotlight. She tests the various help options available, from live chat to self-paced videos and written guides.
CisionPoint: User Interface and Special FunctionalityTuesday, 27th November 2012
Designed for media and marketing professionals, CisionPoint's media monitoring and distribution tool comes under Connie Crosby's scrutiny in our in-depth review. In this article she reviews the user interface and the special software functionality that distinguish CisionPoint as an all-in-one platform.
CisionPoint: Outputs, Reports and AlertsMonday, 26th November 2012
Connie Crosby's review of media monitoring and press release distribution tool, CisionPoint, continues with an exploration of the various reports and alerts which can be set up to analyse and monitor coverage. She also explores the possibilities for creating press rooms and distributing releases to the media.
CisionPoint: Sources, Content and CoverageMonday, 26th November 2012
Connie Crosby's review of CisionPoint explores how Cision's 1.5 million+ contacts can be used by PR and communications professionals to identify key journalist and influencer contacts, send them news and assess results. Media and social media monitoring is available on a keyword basis, with filters to hone the results.
CisionPoint: Introduction and FreePint's ViewMonday, 26th November 2012
CisionPoint is designed to allow communications professionals to research and identify relevant media contacts, distribute press releases, and to analyse the resulting media coverage. Over 30,000 freelancers and media professionals in large corporations around the world use Cision's products. Connie Crosby reviewed the web-based media monitoring, distribution and analysis tool through Google Chrome.
Tools for collaborative innovationThursday, 12th July 2012
"Idea management systems" offer an innovative form of collaboration. A number of tools on the market enable organisations to connect ideas, individuals and unique skills to enable faster development.
A Survey of Enterprise Collaboration ToolsThursday, 12th July 2012
As the business world has become more global, our working world has become increasingly complex, making it difficult to work across teams, geographies and time zones. Fortunately over the past several years, tools have emerged that allow for faster and easier collaboration. This article surveys some of the tools being used by organisations today to collaborate.
Finding Expertise Inside the Organisation [ABSTRACT]Wednesday, 4th August 2010
There are many reasons why we might be looking for someone who has knowledge of a particular subject in our organisation but, whatever the reason, it can prove more difficult to track this person down than you might imagine. If you are really lucky a staff expertise directory will provide a quick answer but, for those without this magic bullet, Connie Crosby provides a detailed plan of action for tracking down that expert.
Finding Expertise Inside the OrganisationWednesday, 4th August 2010
Reports by Connie Crosby:
FreePint Report: Product Review of CisionPointThursday, 29th November 2012
Cision's platform CisionPoint pulls together many of Cision's tools for marketing/communications professionals. It essentially covers all aspects of launching and running a marketing/PR campaign, pulling together many of Cision's offerings in one convenient place. It has a number of sophisticated...
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