Willem Noorlander

Willem (Bill) Noorlander is a partner at BST America, an information and market data consulting and outsourcing firm, located in New York City. He manages the Market Data Consultancy Practice, servicing a client base which includes firms from the financial services, global consulting, accounting, legal and pharmaceutical sectors.

Over the last 20 years he has focused on information management, including in-depth knowledge of usage requirements, information sourcing and contract negotiations. Bill speaks and presents at a number of information and market data conferences and has written numerous articles on current topics relating to the information procurement and management.

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Articles by Willem Noorlander:


Jinfo Subscription How info pros can develop and improve their negotiating skills
Monday, 25th March 2019

Negotiating with information suppliers is a key skill needed by information professionals but is often faced with trepidation. This article looks at how to break down the negotiation process into more manageable parts so as to get the best outcome for everyone involved in supplier management and negotiations..


Jinfo Subscription Measuring ROI for information services and professionals - an alternative point of view
Monday, 14th May 2018

This article looks at how return on investment (ROI) is measured in the information profession and explores some of the changes that have taken place over the past 15 years, how to best measure ROI and what information professionals need to deliver high value.


Jinfo Subscription Part 2 - How information services can best work with procurement
Thursday, 21st September 2017

In the second of a two-part article, Bill Noorlander explores the changing market for data and content. This article focuses on changes in how data is being used, with a move away from the more traditional premium sources to a more hybrid use of data across various products. It also considers the supplier's point of view and how they are reacting to the changes.


Jinfo Subscription Part 1 - How information services can best work with procurement
Wednesday, 20th September 2017

The process for procuring data and content has gone through many changes over the past 15 years. Changes in the type of data sources available, who is using the data and how it is being used, all affect how it is sourced. In the first of a two-part article, Bill Noorlander looks at past, present and future trends for obtaining content sources and how users and suppliers will need to adapt.


Jinfo Subscription Trends in Content & Data Usage and Usage Rights
Monday, 12th October 2015

Many information professionals are experiencing situations where end-users want to do more with the content and data than is in the contract with the supplier. Information management specialist Bill Noorlander explains the terms primary and secondary usage, gives examples of 'usage creep', and explains how to ensure end-users stay within specific usage guidelines, contractual terms & conditions - and how to go about extending these rights if necessary.


Jinfo Subscription Validating and Improving the Value of Content Investments
Friday, 11th October 2013

With a range of stakeholders having different needs and expectations, it can be difficult to reach agreement over the value of content purchases. Bill Noorlander shares ideas on how to identify and decide the real issue or need, organisational requirements vs product capabilities, the business impact of changes, which stakeholders should be involved in the process and whether it's most appropriate to choose a short-term fix or a long-term solution.


Jinfo Subscription Five Themes in Understanding Value
Monday, 5th August 2013

Bill Noorlander explains why isolating "value" when purchasing information is so very complex and reports on a recent FreePint Webinar: What Do You Already Know About Value?, where he outlined how setting a "value" on information purchases is influenced by areas such as mathematics, measurement, accounting, culture and management. Developing guidelines in each of these areas can help to move towards shared understanding of value within your own organisation.


Jinfo Blog FreePint and BST America Tackle the Key Issues for Information Professionals
Thursday, 28th March 2013

In collaboration with BST America, FreePint is launching a new series of webinars and articles focusing on the key issues and challenges for information professionals and suppliers to the industry. The topics tackled in the articles will range from identifying ROI on content to negotiation with vendors; the webinar series will focus on identifying and measuring value.