Monday, 8th August 2016
EditorEye Catalyst, a cloud-based source aggregation and content management platform, has stepped out into a highly competitive market to compete against the likes of Northern Light and Alacra. Jinfo's mini review gives insights into why, despite the strengths of the competition, it's still worth considering what EditorEye Catalyst can offer.
EditorEye Catalyst is a cloud-based platform designed to help senior managers drive new revenue and productivity, just reviewed by Jinfo (Subscriber content).
The challenges of big data and the continuing explosion of data are well-known and a product such as EditorEye Catalyst which integrates global sources, premium publications and internal documents into a single content hub is becoming a core requirement for larger organisations.
Recently rebranded, EditorEye Catalyst competes against a host of legacy solutions that larger organisations have built for themselves. The competition also includes Northern Light and Alacra with both offering content aggregation solutions.
Jinfo's mini review of EditorEye Catalyst suggests it's the control offered to end-users which could give EditorEye Catalyst an edge over competitors.
Why it's useful
According to reviewer Sophie Alexander, EditorEye Catalyst can help senior managers to define a competitive strategy and develop new products and services. It can also be used to monitor competitors and market trends.
In terms of corporate development she finds it "identifies next corporate deals by monitoring the market for deal targets and researching equivalent deals". New sales can be identified since EditorEye Catalyst can be used to identify sales triggers.
Account managers will also find it useful in monitoring clients for contact and upsell triggers, prioritising day-to-day contact activity. "EditorEye Catalyst enables senior executives to track market innovations and breaking news across all their preferred content sources (from FT to Factiva), so they can drive lead generation, client engagement and become more effective in their jobs," she writes.
Find out more
Read the mini review of EditorEye Catalyst to learn more about the technology, key advantages of the platform, value, features such as personal alerts and newsletters, and how it has improved since rebranding.
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