Jinfo Research Focus
When anyone can act like a researcher with a few keywords in a web search box, it takes special effort to cultivate and promote the value of source expertise.
There's little point in fighting the tide of Google usage. But we firmly believe that information experts can, and should, actively take on a role that's more strategic than "search" within their organisations.
The resources we've published in this Research Focus
In this Research Focus which ran from April - June 2016, we looked at how we can:
The must-read findings and actions from this Focus are:
Each of these key insights is discussed in detail in the report, along with actions you can take to work towards alignment. Request your copy today.
Read the report for further insights and actions:
Achieving strategic value from source expertise can only be realised when you step back from daily actions and identify those areas which provide highest value to the business. We believe this is so critical that we've made our End of Focus report Insights and Actions from the Research Focus "Source Expertise - What It Means in a Google World" available to both Subscribers and non-customers.
About this Research Focus
NB: A Jinfo Subscription gives access to all of the above.
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