Learning to speak "stakeholder": Communicating value to your stakeholders

5th April 2012 Sign in to MyJinfo or create an account be able to star items Subscribe via RSS to get updates as soon as Subscription Articles are added Tweet about this item on Twitter Share on Facebook Share on LinkedIn

By Scott Brown

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Abstract

This third and final article of the series shares ideas for, and examples of, “speaking the language” of stakeholders – communicating to them in a way that has impact and meaning. The article also discusses ideas for illustrating value to stakeholders, via both quantitative and qualitative methods, including a brief discussion of return on investment (ROI).



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