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Facebook Graph Search - Disruptor to the Internet Giants?

Tuesday, 22nd January 2013 Sign in to MyJinfo or create an account be able to star items Subscribe via RSS to get updates as soon as Subscription Articles are added Tweet about this item on Twitter Share on Facebook Share on LinkedIn

By Penny Crossland

Abstract

Penny Crossland reports on last week's launch of Facebook's much anticipated search engine, Graph Search. The feature will come as welcome news to searchers frustrated by Facebook's cumbersome search engine, since discovery of information is made easier by category indexing using natural language searching. The big internet businesses, however, and especially Google, are likely to view the new feature as a major disruptor, since in the long-term it will enable users to search for jobs, products and local businesses. This will affect the likes of Amazon, LinkedIn and Yelp.



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