Managing your portfolio as part of your strategy (part two - segment the portfolio)

29th October 2019 Sign in to MyJinfo or create an account be able to star items Subscribe via RSS to get updates as soon as Subscription Articles are added Tweet about this item on Twitter Share on Facebook Share on LinkedIn

By Jacqueline Beattie

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In part one of our report on managing your portfolio as part of your strategy, we looked at the importance of aligning your content portfolio to the goals of your organisation. In part two we look more closely at the challenges involved, including how to segment the portfolio and highlight key performance indicators, document resources to support value, demonstrate the impact of the content portfolio and create an innovative environment, as well as practical next steps.

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