7th November 2017
[Research Focus: Define and manage value for current awareness]
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Our research tells us that premium news databases are a shrinking proportion of overall spending to support current awareness industry-wide. This decline and the rise of alternative services and approaches is a theme we're exploring in our Research Focus, "Define and manage value for current awareness".
Track the highlights from over 10 years of Jinfo research into current awareness and news provision, and gain insights into how you can better meet user needs and expectations when you think beyond the market leaders for premium news content.
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