Jinfo Subscription WebinarMapping the full use-case to create success with analytics
Jinfo Webinar

14th March 2018 Subscribe via RSS to get updates as soon as Webinars are added Tweet about this item on Twitter Share on Facebook Share on LinkedIn
[Research Focus: Stake your claim in the success of data analytics]


Featuring Marc Vollenweider: Co-founder and Chief Strategist of Evalueserve and author of mind+machine.

Most analytics projects fail to realise their potential because their owners fail to consider the entire use-case.

Applying smart technology to the right datasets is actually only one part of a much larger problem: how does this new view or insight fit into a workflow?

Join this session to see the vital role of defining and mapping use-cases. Our speaker, Marc Vollenweider, is co-founder and Chief Strategist of Evalueserve, and the author of mind+machine (Wiley, 2017).

A valuable feature of his book is the dozens of short case studies, which offer real-world examples of the importance of placing the analytics work in the context of a full use-case.

Get clarity on the vital role of use-cases

With a focus on use-case, you:

  • Reduce or eliminate scope-creep
  • Document exact inputs and outputs, which are vital for data identification and licensing purposes
  • Define the specific, measurable benefits of investing in an analytics project
  • Gain and document consensus about what success looks like
  • Set clear criteria for go/no go decisions throughout planning, implementation and measurement of a project.

During this Jinfo Webinar, Marc will share live examples of use-cases. We'll provide a checklist and starter framework for you to develop or enhance your own management system.

Contribute to data analytics success

Few organisations currently manage use-cases in a meaningful way.

Your expertise in understanding the business requirements of information questions, managing knowledge, and "translating" between technology, content and users make use-case management an excellent opportunity for you to contribute to your organisation's strategy and success in analytics.

Webinars are open to licensed users on a Jinfo Subscription. Spaces are limited.

If you have a question about this event, or are unsure if you have a subscription, please contact us.


  • Wednesday, 14th March 2018 at 09:00 Pacific / 11:00 Central / 12:00 Eastern / 16:00 (GMT) / 17:00 Europe, 60 minutes.

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